Marketing Strategy

Every vendor and every property has different needs and requirements in relation to marketing a property. We at Harvey's Blockhouse Bay prefer to view the property and meet the owners before putting forward any recommendations in regards to how to market your home. The team at Harvey's Blockyhouse Bay have the advantage of having a highly skilled number of salespeople who can draw on this expertise to make a recommendation. There are two very highly awarded and very experienced Auctiioneers in the team that are very competent in formulating marketing packages that will create the highest amount of interested buyers for your home.

Our philosophy is not to offer a standard marketing package to the vendor. Homes in different areas , in different price brackets require different target markets. As a consequence of this, experienced property marketers will make sure that any money invested in marketing is not wasted.

Types Of Marketing

AUCTION ADVANTAGES

Can't over - price or under - sell

Time frame / shorter time on market

Unconditional Contract

Property exposed to more buyers through marketing campaign

High Success Rate

AUCTION DISADVANTAGES

Vendor paid advertising

TENDER ADVANTAGES

Can't over - price

Time frame forces buyers to make decisions

Good exposure to buyers

TENDER DISADVANTAGES

Vendor paid advertising

Conditional Contracts

Buyers would often pay more

EXCLUSIVE ADVANTAGES

Small Marketing Costs

Committed Agent

EXCLUSIVE DISADVANTAGES

Conditional Offers

High potential to under - sell

Days on market longer

Exposure to less buyers through less marketing